Philippians 1:6 ‘Being confident of this very that thing He which hath begun a good work in you , will perform it until the day of Jesus Christ.’

DAILY READING – Titus 2; Jeremiah 15-16; Psalm 126

Henry Parsons Crowell was a mighty man of God and an extraordinary entrepreneur. Affectionately called “The autocrat of the Breakfast Table’ he is the founder of Quaker Oates.  When he made The Holy Spirit, His Senior Partner, God began to open Him up to many nouvelle ideas. Henry P. Crowell faithfully gave 60 to 70 percent of his income to God’s causes, having advanced from an initial 10%.

Henry Crowell saw American Cereal’s Quaker Oats as affordable, nutritious alternative for housewives to feed their families. While 15,000 other businesses went bankrupt and many others were cutting back, Henry made bold investments in advertising, putting billboards on train box cars promoting, “Quaker Oats, the World’s Breakfast,” and adding display ads to newspapers and magazines. He researched and wrote the ads himself. He pioneered the use of celebrity endorsements. He invented contests with prizes for mailing in the top of the box. Prior to this, businesses advertised and hired sales people in order to sell the grocers on why they should stock the item. Henry by-passed this and went straight to the consumer so that they would request the item to be stocked by the grocer. He turned housewives across America into his sales people. by 1908, the Quaker trademark was a known by more people in more countries than any other brand on any kind of good in the entire world.

Henry and Susan were well known around Chicago due to their financial prosperity, but they were also known for their Christianity as they shared the Gospel at every given opportunity. Henry shared his faith within his business circles and Susan within her social societies. Many corporate giants came to Christ as a result of their association with Crowell. And the Henry Parsons and Susan Coleman Crowell Trust donated to more than 100 Christian organizations, including the Moody Bible Institute.

The more money Henry gave to Christian causes, the more he prospered. In 1901, Standard Oil was accumulating large ponds of coal oil with no use for it. John D Rockefeller was introduced to the Perfection Stove and immediately, John had 3,000 new sales people selling Henry and Frank’s lamp stoves, bringing them astronomical sales. Much of the fortune Henry created from this business. went to fund church and missionary ventures

Remember it is always darkest just before the day breaks. So don’t be discouraged by the things that may try to frustrate you. Keep pushing forward in pursuit of the vision God has put in your heart. Don’t be discouraged by the challenges that may come your way. Every problem has an expiry date, yours is no different. Whatever challenges confronting you now shall not linger forever. It too shall come to pass. No matter how deep or dark the night it has never stopped the day from breaking forth. Weeping may endure for a night but joy comes in the morning.

PRAYER: Lord, please help me to trust you with the journey of my life,  in all I do may I always be an instrument for the expansion of Your Kingdom on earth in Jesus Name.

QUOTE

God protects and shields us when we are being led by Him. – WORDBITE 222.